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This program involves the delivery of STI Prevention information and communication to young people aged 15-29 on the Play Safe website, social media platforms, as well as a number of annual paid media campaigns. Apart from the analytics of the website, and report on paid media campaign reach and engagement, this evaluation aims to focus on a user perspective and deliver data on who the users are, their attitudes and behaviours in relation to condom use and STI testing, and behaviour change over time.

Research Centre

Centre for Social Research in Health

Research Area

HIV and Sexual Health

NSW Health BRISE

Related people

Associate Professor Limin Mao
Associate Professor